Chateraise is a Japanese cake shop that has expanded its operations to Indonesia. They are renowned for using high-quality ingredients sourced from Japan to create delectable cakes that are always fresh. With a commitment to attention to detail, each cake crafted by Chateraise is of exceptional quality, ensuring that their customers are always satisfied. As a result, Chateraise has become a popular destination for cake lovers in Indonesia who are seeking the best cakes on offer.
Chateraise approached our digital marketing agency seeking solutions to several challenges they were facing. These challenges included a lack of awareness, as they only had two outlets, and skepticism from potential customers regarding the authenticity of their Japanese-made products imported to Indonesia. Additionally, they were facing the issue of having halal desserts that could not be halal-certified due to the natural fermentation process used in their production.
Our team immediately began working on strategies to address these challenges. To increase awareness, we utilized various digital marketing channels to reach a wider audience and promote Chateraise's products. We also focused on highlighting the high-quality ingredients used in the production of their cakes, pastries, and other desserts, thereby alleviating any concerns about their authenticity.To address the issue of halal certification, we worked with Chateraise to communicate with their customers about their production process, ensuring that they understood the natural fermentation process used in the production of the desserts. We also provided information about the stringent quality control measures in place to ensure that all products meet halal standards.Through our partnership, we were able to help Chateraise overcome these challenges and achieve significant growth in their business. Today, Chateraise has become one of the most popular cake shops in Indonesia, with multiple outlets across the country. Our digital marketing strategies helped to establish Chateraise as a trusted and reputable brand in Indonesia, making it a top-of-mind choice for customers seeking high-quality, authentic Japanese desserts.